Dynamic Pricing

Among the factors that directly influence profitability, price has always been the most impactful lever. Still, in the current ever-evolving landscape of business, pricing plays an even greater role in driving sales and revenue. Dynamic pricing strategies have been revolutionized by the infusion of artificial intelligence. Small and medium-sized enterprises can now harness the power of AI to optimise pricing strategies in real time, adapting to market conditions and customer behaviour.

Case Study

Delivering SQL Server High Availability for Energy Saving Trust

SQL Server high availability was delivered for Energy Saving Trust by moving from third-party hosting to an internally hosted model with upgraded infrastructure. Transparity coordinated with EST teams and developers to meet a 30 January 2009 cutover, building a single-instance SQL Server cluster with SAN storage and deploying two independent web servers behind a Radware load balancer.

The consultancy concluded successfully, and DBA training enabled EST’s predominantly Oracle team to operate the Microsoft SQL Server environment. The project reflects our App Innovation expertise in resilient application architectures.

Migration completed on schedule, ensuring minimal disruption
SQL Server cluster with SAN storage and load balancing deployed
DBA training enabled Oracle team to manage SQL Server environment

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